Hello there. I’m the Zoë of ZoePDX. I’m a lover of the perfect words, a true believer in kindness, and an advocate of smart simplicity. Technically my design career started a little over 10 years ago at a little winery in the Willamette Valley; but it really started in my childhood, where I spent hours just watching my mother, an accomplished fine artist and book designer.

My approach to design is centered on the idea that understanding people is the key to almost everything. When I’m not at my desk I’m either on the trail running ,or en route to some beautiful remote place I’ve never been.

There’s a lot of talk these days about unicorns, well Matt is one of them. He’s an experienced entrepreneur, an operational strategist, and our SEO guru. Using data driven insights, Matt identifies creative methods to help clients grow, especially when it comes to integrating e-commerce with brick & mortar business. Matt adds rocket fuel to our design work, ensuring we truly help our clients thrive. When he’s not masterminding new ways to make more with less, you’ll find him in his apiary with a camera and his son Henrik.

Laurel adds the secret sauce to our storytelling and brand voice work. She write with a balance of simplicity and clarity, with just the right touch of humor to keep it real.  She honed her expertise marketing luxury goods while working at Ponzi Vineyards. She’s also worked with companies in food, architecture and education. When she isn’t helping us organize our thoughts, she’s usually at the dance studio or juggling her two boys Logan and Leo.

Rachel has over a decade of experience in branding and design. She spent several years working in-house at Ponzi Vineyards, where she developed her expertise in print and packaging design. Since then she’s worked with companies of all sizes in the food and beverage sectors, creating work for Country Cat, Petunia’s, numerous Pacific NW wineries, and the Oregon and Washington Wine Boards.

Soft spoken but fiercely intelligent, Will is a Wisconsin transplant who brought with him that easy-going midwest attitude. His expertise building custom WordPress themes is rock solid, and we can always count on him for thoughtful, well executed solutions. He spends much of his free time on two wheels with his wife Courtney and their adorable daughter Frankie.