Overview

The Oregon Raspberry & Blackberry Commission supports Oregon berry farmers by fostering plant research and farming education initiatives. It’s a significant mission considering that Oregon is the number one exporter of berries in the US.

We worked with the commission to modernize their brand and digital presence. The challenge was to create a look and online resource that speaks to both wholesale and retail consumers, as well as the farmers themselves.

brand identity
logo design
web design
web dev.
photography
oregon-berries.com

We created a simple bold logo combining elegance with a rustic artisan feel. Mt Hood and the state of Oregon clearly identify the brand origin for international and national markets.

Oregon Berry bag design
Oregon Berry bag design 2

Our custom WordPress website provides a fresh modern resource for everything berry to consumers and growers alike. The site includes a catalog of blackberry and raspberry varieties, the scoop on why Oregon berries are the best, a beautiful recipe ‘book’, and an archive of scientific articles.

Oregon Berry Commission responsive website design

Nicole Pelott’s masterful natural light photography provides the visually engaging images throughout the site.

The team at ZoePDX was great to work with. They really understood what we needed and delivered the goods with a professional style that made the process fun and very satisfying. We love our new look and receive complements on our website all the time!

Darcy Kochis | Marketing Director